"After 90 days the room found a tracking gap that was hiding 22% of our revenue. We weren't scaling — we were underbidding. Fixing it changed the entire P&L."
MV
Marco V.Founder · DTC skincare · €1.4M ARR
A weekly private mastermind for founders and operators learning to advertise on Meta, Google and TikTok together. Real account reviews. Expert guidance. No fluff, no curriculum, no recycled playbooks.
After iOS 14, fragmented attribution, and a year of "AI-powered" creative noise, most operators are flying blind on the metric that actually pays the bills: profit per euro spent.
Budgets quietly drain into broken audiences, dead creatives and campaigns nobody has reviewed in three weeks.
GA4, CAPI, server-side, UTMs — none of them agree. You're optimizing on numbers you don't actually trust.
One week ROAS 4.2, next week 1.6. No clear narrative for what changed or what to do about it.
15 dashboards, 40 open Slack threads. The team is busy. Nobody knows what the single biggest lever is.
A small group of operators. One expert in the seat. Real accounts on screen, every week. You leave each 60-minute session with one decision, one fix, and one number to move.
60 minutes, cameras on, real accounts on screen. Same seats every week — you build pattern recognition together, not in isolation.
Two members put their accounts on screen each week. Spend, audiences, creatives, attribution — examined cold by the expert and the room.
No frameworks for the wall. Decisions you can ship Wednesday morning — with the math, the creative angle and the test plan attached.
52 sessions/year. Cameras on. Same room, same operators.
Your account, audited cold by the expert and 9 peers — 4×/yr.
Drop a screenshot, get a reasoned answer in < 24h, weekdays.
No course-buyers. Vetted founders spending €5K+/mo on paid.
Pixel, CAPI, server-side, GA4 — checked end-to-end every 90 days.
Three questions, two minutes. We screen for stage and spend — not for fit-on-camera.
We pair you with operators at your stage and the expert whose lens fits your account.
You only pay once you're matched. Cancel any quarter, no clawbacks, no theatrics.
Same operator-grade access. Different decade.
Aggregated across 32 operator accounts during the last 12-week cohort. Verified by the in-room tracking audit.
60 minutes of live coaching every week. Pick the format that fits — the smaller the room, the more time on your account.
Expert eyes on your account every week. You share the 60 minutes with 9 other operators — best value, least individual airtime per session.
Half the room, double the airtime. With only 5 operators you get significantly more time on your account each session than in the 10-person group.
The full 60 minutes is yours. No group, no shared time — the expert's complete attention on your account, every single session.
If you have an urgent situation or need more intensive support, reach out. We'll put something together that fits.